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Ford configurator prices in Europe

Ford prices and trims pulled from the official configurator across Europe. Each record separates the tax-inclusive price (price_gross_retail and price_final), the price without tax (price_net_retail) and the tax component (vat_rate, registration_tax_name and registration_tax_status). Available as an Apify actor or as a custom dataset.

Quick answer: Trim and price data for Ford as published in its official configurator, covering 5 markets according to the actor ford-europe-car-prices. A public 100-row sample (57 fields) is available in JSON and CSV, with delivery through Apify, API or a custom licensed dataset.

5
Verified markets
100
Sample rows
57
Native fields
8
Models in sample

The Ford dataset, field by field

The Ford Europe Car Prices & Trims Scraper actor (ford-europe-car-prices) opens the official Ford configurator and stores one row per configurable version (model, trim and powertrain). The public sample holds 100 rows and 57 native fields; every run reflects the configurator at that moment and stamps it in scraped_at.

In its latest full run the actor returned 560 records from 5 countries (Germany, Spain, Finland, United Kingdom and Netherlands) and 23 model names. Those are the markets verified so far, not a fixed ceiling for the actor.

The sample includes models such as Puma, Puma Gen-E, Tourneo Connect, Transit Connect, Capri, Explorer. The model_name field keeps the name exactly as the manufacturer publishes it and country_code identifies the market, which makes them the natural join key against other brands.

Ford markets and models

Markets verified in the latest full run and how many rows of the public sample belong to each. Actual actor coverage may be wider than a single run.

CountryCodeRows in sampleModels in sample
GermanyDE34Puma, Puma Gen-E, Tourneo Connect
SpainES33Puma, Puma Gen-E, Tourneo Connect
FinlandFI0—
United KingdomGB33Puma, Puma Gen-E, Tourneo Connect
NetherlandsNL0—

10 real rows from the Ford configurator

Extract of the downloadable sample (100 rows, 57 columns). The 8 key Ford columns are shown; no personal fields.

country_codemodel_namepowertrainprice_gross_retailprice_net_retailvat_rateprice_typecurrency
DEUPumaMHEV2790023445.3819otrEUR
ESPPuma Gen-EBEV35108.152831521otrEUR
GBRTourneo Connectpetrol338402820020otrGBP
DEUTransit Connectdiesel31725.42666019otrEUR
ESPCapriBEV49057.7839843.6221otrEUR
GBRExplorer EVBEV3509529245.8320otrGBP
DEUExplorerBEV3990033529.4119otrEUR
ESPFocusMHEV30453.2925168.0121otrEUR
GBRPumaMHEV266102217520otrGBP
DEUPumaMHEV2790023445.3819otrEUR

Values are exactly what the actor returned in its latest extraction; they have not been edited.

Ford field dictionary

Native output fields of the actor, with type and an example value taken from the sample.

FieldTypeExample
record_typestringprice
country_codestringDEU
country_namestringGermany
localestringde_DE
config_idstringWAEDX-CF7-2024-PumaDEU202700
model_namestringPuma
model_codestringCF724
model_yearstring2027
marketing_model_yearstring2027
segmentstringPassenger
body_style_sourcestringapi_unavailable
powertrainstringMHEV
powertrain_rawstring1,0 l EcoBoost Mild-Hybrid (MHEV)…
powertrain_methodstringfamily_code+keyword_match
powertrain_confidencestringhigh
powertrain_sourcestringselected_feature
powertrain_scopestringvariant
powertrain_family_rawstringHBD
powertrain_feature_codestringDGADN_DR--A_EN-B7_TR-EW
variant_configstringWAEDX-CF7-2024-PumaDEU202700~ACMA…
enum_variant_keystringdefault
currencystringEUR
currency_rawstringEUR
price_gross_retailnumber27900
price_statusstringok
price_qualitystringok
price_net_retailnumber23445.38
price_net_source_valuenumber23445.38
price_net_methodstringsourced
price_net_statusstringok
vat_ratenumber19
vat_rate_sourcestringmarket_reference
vat_rate_effective_fromstring2007-01-01
price_finalnumber27900
price_final_sourcestringfinalPrice.recommendedOTRTotalPri…
price_typestringotr
price_type_sourcestringapi_derived
customer_typestringretail
price_recommended_otrnumber27900
price_with_incentivesnumber25230
price_without_incentivesnumber27900
government_grantnumber0
registration_feenumber0
additional_feenumber0
source_urlstringhttps://www.servicescache.ford.co…
source_typestringford_services_cache_api
source_endpointstringvehicle-model/v1/load
fuel_typesstringdiesel | electric | hybridElectri…
transmissionsstringautomatic
registration_tax_statusstringnot_separated
registration_tax_namestringKfzSt
registration_tax_warningstringRegistration/vehicle tax (KfzSt) …
scraped_atstring2026-09-28T19:54:57.535534+00:00
is_duplicatebooleanFalse
seriesstringACMAA_VS-DJ
conditional_offerstringtrue
duplicate_of_config_idstringWAEGB-CFU-2024-CapriGBR202675

Gross price, net price and taxes in Ford

Ford publishes the tax-inclusive price in price_gross_retail and price_final and the price without tax in price_net_retail. The fiscal component arrives in vat_rate, registration_tax_name and registration_tax_status. Those fields let you reconcile list price and net price without recomputing VAT, and compare markets with different tax rates.

Rebates and offers show up in price_with_incentives and government_grant, so you can track when a campaign appears and how far it moves the price of each trim.

Need gross, net and taxes on the same basis across all brands? The data normalization service handles it.

What you can decide with Ford data

Cross-brand price benchmarking
Join Ford against other brands by market and trim using country_code and model_name; with the 5 verified markets you can compare the same segment across countries without mapping schemas by hand.
country_code · model_name · price_gross_retail
List price vs net price reconciliation
Align price_gross_retail and price_final with price_net_retail and vat_rate and registration_tax_name to compare markets with different VAT and taxes and spot genuine positioning differences.
price_gross_retail · price_net_retail · vat_rate
Campaign and discount tracking
Spot offers in price_with_incentives and government_grant, compare the price with and without the campaign and log when each appears using scraped_at.
price_with_incentives · government_grant · scraped_at

Questions about Ford data

Do Ford prices include tax and is there a net price?

Both are there: the tax-inclusive price is in price_gross_retail and price_final and the price without tax in price_net_retail; the tax detail is in vat_rate, registration_tax_name and registration_tax_status.

How often is Ford data refreshed?

Each actor run reflects the configurator at that moment and stamps it in scraped_at. You can schedule recurring runs on Apify; if you need a fixed cadence with automatic delivery by API, S3 or CSV, we set it up as a custom dataset.

Is there price history for Ford?

The actor does not keep history by itself: each run is a snapshot, and history builds up by accumulating runs. If you want it already built for Ford and the markets you care about, request it on the datasets page and we will tell you which period we can deliver.

Which formats are Ford data delivered in?

Apify exports every dataset as JSON, CSV, Excel, XML, HTML and RSS. Here you can download the sample as JSON and CSV (100 rows, 57 columns). For recurring deliveries we add API, S3 or whatever format your team uses.

Which markets does Ford cover and what does the public sample include?

Coverage: Europe. Markets verified in the latest run: 5. The 100-row sample includes 3 markets and 8 distinct models. It is meant to validate the schema, not to replace the full dataset.

Start with Ford data

Run the actor yourself on pay-per-result or order the historical or normalized dataset your team needs.

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